We’re very excited to share that Johnnie Walker Madrid has been shortlisted for the EuroShop RetailDesign Award 2020! Congratulations to everyone involved in the project.

The flagship store in Madrid is full of immersive experiences designed to help visitors explore the world of Johnnie Walker. Visitors can discover the perfect whisky cocktail for them through an interactive screen, try samples at the tasting table, personalise their own bottles and more. Warm and inviting, it’s an exciting destination for Scotch lovers and whisky novices alike.

The EuroShop RetailDesign Awards recognise excellence in retail design around the world. Winners are awarded at EuroShop, the world’s largest trade fair in the retail sector.