David Wright
DW

David Wright

Marketing and Business Development Director. Industry news aficionado. Retired hockey player.

Opinion

The Secret Ingredient is…Care

Getting under the skin of purposeful, inspiring and helpful beauty brands to decode what sets them apart and how we design care into brand experiences

DW
By David Wright
Posted 14. 09. 2023
Opinion

New Retail - A more flexible Future?

David Wright discusses innovations across new flexible retail platforms and what this might mean for the 'new retail' landscape.

DW
By David Wright
Posted 22. 04. 2022
Opinion

Does the Metaverse matter?

We’re excited by the creative possibilities, what’s your take on the Metaverse? More about why it should matter to you.

DW
By David Wright
Posted 03. 02. 2022
Opinion

When big brands act small and small brands think big

There’s inspiration to be found in brands of all shapes and sizes.

DW
By David Wright
Posted 20. 01. 2020
Opinion

Why physical spaces still matter for beauty brands

Digital disruption has brought huge changes to retail and the beauty industry, yet beauty brands are continuing to invest in their physical retail. Marketing and New Business Director, David Wright, explores why.

DW
By David Wright
Posted 27. 09. 2019
Opinion

Five future predictions for the DTC brands of today

What does the future hold for DTC brands? Here are some predictions from Marketing and New Business Director, David Wright.

DW
By David Wright
Posted 04. 04. 2019
Opinion

Five pillars that give direct to consumer brands an edge

How are direct to consumer brands winning when it comes to attracting today’s customers and what can brands learn from them? Marketing Director, David Wright, discusses.

DW
By David Wright
Posted 18. 12. 2018
Opinion

Engaging brands in action: Is Ikea leading the way?

Dalziel & Pow's very own David Wright takes a look at the brands that are leading the way in terms of engagement; Ikea being one.

DW
By David Wright
Posted 27. 10. 2016
Opinion

Engaging Brands: Always With You

In the next instalment of our Engaging Brands series, we look at how brands can become an indispensible and intuitive part of people’s lives. Read here.

DW
By David Wright
Posted 15. 04. 2016
Opinion

Retail dines out

“Eating will save retail” - Dalziel and Pow explores in-store dining and the concept's continued growth in popularity among today's consumers. Read more.

DW
By David Wright
Posted 07. 05. 2015
Opinion

Beauty’s ‘Menaissance’

Beauty; an industry traditionally geared towards women yet men are spending more than ever on grooming and wellbeing. D&P explore the Menaissance era...

DW
By David Wright
Posted 28. 04. 2015
Opinion

Access all areas: Brand transparency in store

Access all areas. We look at stores that give a window in to the inner workings of the brand in order to create transparency and trust.

DW
By David Wright
Posted 30. 10. 2014
Opinion

Retail trend to watch: webrooming

Our Marketing Director, David Wright, discusses the rise of 'webrooming' - the process of researching online prior to in-store purchasing.

DW
By David Wright
Posted 24. 07. 2014
Opinion

Will eating save retail?

Read our latest opinion post by Marketing Director, David Wright, on how restaurants play a pivotal role in keeping retail alive. Read more.

DW
By David Wright
Posted 29. 08. 2013
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